Tailor Brands advertises LLC formation from $0. That number is real and it is also not what you will pay, and the gap between the two is the whole story of this product.
Form an LLC properly through Tailor Brands and the realistic figure is $327 to $376 before state fees. Not because anything is hidden, but because the things you need are not in the free plan.
Where the $0 goes
| Item | Cost | In the free plan? |
|---|---|---|
| LLC filing service | $0 | Yes |
| Registered agent | ~$199/year | No |
| EIN (tax ID) | ~$99 | No |
| State filing fee | $40–$500 depending on state | Never included, by anyone |
The plans themselves run Lite $0, Essential $199/year, Elite $249/year.
Two of those line items deserve comment. A registered agent is genuinely required in most states — but you can be your own in most of them, for free, if you are willing to have your address on a public record and be available during business hours. And an EIN is free from the IRS, directly, in about ten minutes. Paying $99 for it buys you not doing that.
Neither is a scam. Both are conveniences priced as necessities, and whether they are worth it depends entirely on how much your time is worth and whether you want your home address public.
What it is actually good at
The branding side is where the positive reviews concentrate, consistently. The logo maker is quick, the output is usable, and the point is that you leave with a logo, a basic brand kit, a website and social assets from one dashboard rather than assembling five subscriptions.
That bundle is the real product. If you are starting a business and do not want to think about design at all, the appeal is obvious and legitimate.
What the complaints cluster on
They are specific and they repeat, which makes them worth planning around rather than dismissing.
- The pricing is confusing on purpose or by accident — the advertised entry price is not the working price, and the add-ons that close the gap appear during checkout rather than before it.
- Renewal surprises. Annual services renew annually, which is obvious until it is a charge you had forgotten about.
- Cancellation is reported as harder than signing up. The most common single theme.
- Upsells during the flow push the final total past the number that brought you in.
The pattern underneath all four: the branding half earns better reviews than the legal and subscription half. People like the logo tool. They dislike the billing.
Who it suits
| Worth it if… | Skip it if… |
|---|---|
| You want formation and branding in one go | You only need the LLC — a plain formation service is cheaper |
| You would rather not think about design | You already have branding sorted |
| Your time is worth more than $99 for the EIN | You are happy spending ten minutes on the IRS site |
| You do not want your home address public | You are comfortable as your own registered agent |
What we have not done
We have not formed a company through Tailor Brands. This is a reading of what other people report, with the pricing arithmetic worked out rather than repeated — and where the reported experience splits, as it does here between the branding and the billing, we have said so rather than averaging it into a score.
Prices move, and state fees vary enormously. Check the current numbers before committing to anything.
Questions people ask
Is Tailor Brands really free?
The filing service is. A working LLC is not — expect $327 to $376 before your state’s fee, once a registered agent and an EIN are added.
Do I need to pay for an EIN?
No. The IRS issues them free, online, in minutes. Paying for one buys convenience, not access.
Can I be my own registered agent?
In most states, yes. The trade is that your address goes on a public record and you need to be reachable during business hours. That is the real reason to pay someone else, not a legal requirement.
Is the logo maker any good?
By general agreement, yes — it is the part of the product people consistently like. Fast, simple, and adequate for a new business.
What is the most common complaint?
Cancellation and renewal billing, by some distance. If you sign up, set a calendar reminder before the annual renewal.



